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YOUR WORKING COPY

THE STOP LIST

List everything you are currently doing. The sums take care of themselves.

Nothing here needs analytics access. Answer from memory, roughly, and keep moving.

BEFORE YOU START

A WORKED LINE, SO YOU CAN SEE IT

Take the weekly newsletter. Three hours a week at $85 an hour is about $13,000 a year. No sale you can trace to it in the last 90 days, nobody has asked for it, and it has been running for over a year. That is two flags, so it lands in the stop pile. A networking group or a run of daily social posts works exactly the same way.

ABOUT SAVING

Your answers save automatically in this browser as you type, so you can close the tab and come back to it whenever you like.

They will not follow you to another device, and they are lost if you clear your browsing data. Use Email me my link for a link that works anywhere, or save the PDF, which is your permanent copy.

$ per hour

ALL OF IT, IN TIME, PER YEAR

$0

SITTING IN THE STOP PILE

$0

Nothing in the stop pile yet.

EVERYTHING YOU'RE DOING

YOUR FOUR LISTS

These sort themselves as you answer. Take them into your next marketing meeting.

WHEN YOU'VE FINISHED

SEND ME YOUR FOUR LISTS AND I'LL TELL YOU WHAT I WOULD HAVE STOPPED.

No charge and no pitch. This is for the first 20 people who buy the Stop List.

Nothing is sent unless you press the button. I never see what you have written otherwise.

SEE THE SNAPSHOT